In today’s difficult economic times…
…attracting and maintaining new patients is a high priority.
Even though economic times are hard, Dr. Marvin Berlin’s practice is thriving. Why? What is the difference? The practice is a general practice in McKinney, Texas and produces on average of over a million dollars a month with very few full mouth rehabs.
In his programs, Dr. Berlin explains why saying yes is so powerful and that a surprising 95 percent of the dentist in America are still saying no. He looks at some traditional and
non-traditional methods that Dr. Berlin uses to attract over 225 new patients a month.
You will learn the most effective places to advertise, how to attract media coverage, and how to get your existing patients referring more and more new patients. Dr. Berlin is proof that a general dental practice can thrive even in tough economic times and now you can too.
Some of Dr. Berlin’s Topics
- Saying Yes
- Same Day Treatment and how it can make a huge difference
- Customer Service – Serving the Customer
- Attracting New Patients
- Branding
- Emergency dentistry protocol
- Achieving your ideal team attitude
- Root Canals for the GP
- How to design a Magazine Ad from scratch (live)
- Why Ad “themes” are critical
- Why ad location is even more critical
- What every practice needs to understand about marketing dentistry
- How it all started
- Neiman Marcus vs. Nordstroms (Why one is head and shoulders above the other)
- Why Customer Service is critical to successful marketing
- Ads that didn’t work…and why
- Community Service as it relates to Branding – “Be Seen Everywhere”
- Free Television Ads-What can we learn from NASCAR?
- What can we learn from Hollywood?
- And much, much more…
